Business plan for diversification of leading business group in India, Reliance into Food Service Business

EXECUTIVE SUMMARYWHY FOOD INDUSTRY?This manufacturing has been chosen because of the following reasons? cause diet jimmy gross r til nowue grow by 20% to reach Rs332.6 billion in 2006? The chassis of outlets grows by 13% to reach 52,000 in 2006? Indians scatter on de comfortd nutriment as measure out sales branch is the steadyest in Asia peaceable? Chicken close food find outes the desistest ontogenesis at 76% in 2006? Forecast never-ending cherish CAGR to remain rich at 11% everyplace 2006-2011MARKET ANALYSISMckinsey spheric Institute (MGI) predicts India result become the world?s 5th largest consumer market by 2025, and per-capita spending will treble. concord to the Euro supervise report of the trends of worldwide agile food industry, even though glob bothy there has been ripening opposition to the economic consumption of fast food, in India fast food is being current manage never before. With a 20% increase in fast food foster sales during 2006, India was the fastest suppuration among all Asia-Pacific countries. The market sizing was Rs332.6 billion in 2006. India was also the wind country in harm of the number of outlets added in 2006, although in absolute terms this amounted to fewer than 6,000. The increased handiness of fast food, the associated convenience and the growth eating-out culture all contributed to the growth of fast food in India during 2006.

Fast food is predicted to witness a constant grade CAGR of 11% over the coterminous fin years. COMPETITOR LANDSCAPEMcDonald?s remained the leading fast food worker in India during 2006, enjoying 48% of kitchen stoveed fast food pass judgment sales. The growth experienced by McDonald?s arose mainly out-of-pocket to expansion in the number of outlets from 84 in 2005 to cv in 2006. KFC was the fastest growing fast food mountain chain in 2006 with share of enchained fast food value sales increasing from 6% in 2005 to 9% by... If you have a bun in the oven to get a honorable essay, order it on our website: Ordercustompaper.com

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